Finding Your Niche

Declaring your niche too soon in business can be a bit like putting the cart before the horse. The best way to find your niche is often to first find your focus, your differentiator, and then let your niche develop organically. Today. We’re going to talk about how to find that focus and then how to watch for your niche. And once you find it, what to do next.


Here is what’s covered in this episode:

  1. 5 steps to finding your focus.
  2. What to watch for when finding your niche.
  3. How to test your niche.
  4. How to find your market.
  5. Who you want to identify in your market.
  6. How to position yourself as an expert in your niche.

Referenced in this episode: 1,000 True Fans by Kevin Kelly


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This episode is sponsored by the Beyond Basics Tiny Workshops. Are you wishing you could hands-on learn how to use solutions for your business problems beyond the basics? Sign up today for a tiny workshop!

The Doers Shakers Makers podcast is hosted and produced by business educator and talented, tiny business expert, Sierra Bailey. Did this episode inspire you? Send Sierra an email and let her know how!

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